About – nicguerrero.com

Hello, I'm Nicole...

I focus on balancing the visual aesthetic, verbal messaging and overarching functionality of a project, to produce a fully robust user experience.

My design approach aims to simultaneously provide an engaging experience for users while also meeting the needs and goals of clients.

I’m comfortable in every area of the design process, and can confidently step in wherever I am needed to support the goals of a project.

I approach projects with an entrepreneurial mindset and a resolute focus on creating captivating experience for the user.

Please explore my resumé and the project gallery and reach out if you’re interested in working with me.

Hello, I'm Nicole...

I focus on balancing the visual aesthetic, verbal messaging and overarching functionality of a project, to produce a fully robust user experience.

My design approach aims to simultaneously provide an engaging experience for users while also meeting the needs and goals of clients.

I’m comfortable in every area of the design process, and can confidently step in wherever I am needed to support the goals of a project.

I approach projects with an entrepreneurial mindset and a resolute focus on creating captivating experience for the user.

Please explore my resumé and the project gallery and reach out if you’re interested in working with me.

Hello, I'm Nicole...

I focus on balancing the visual aesthetic, verbal messaging and overarching functionality of a project, to produce a fully robust user experience.

My design approach aims to simultaneously provide an engaging experience for users while also meeting the needs and goals of clients.

I’m comfortable in every area of the design process, and can confidently step in wherever I am needed to support the goals of a project.

I approach projects with an entrepreneurial mindset and a resolute focus on creating captivating experience for the user.

Please explore my resumé and the project gallery and reach out if you’re interested in working with me.

My Process

Discover

Ideate

Design

Develop

Test

Launch

I believe in following an organized and time-tested approach. In order to provide the best final result, I must first explore the entire spectrum of a problem, all the way through to the solution. Starting with the Discovery phase, I evaluate the needs and desired outcomes of both the user and the stakeholders and seek out an elegant way to reach the end goal.

Moving into Ideation, I brainstorm a variety of options and then narrow down into a plan that is feasible from a design and development standpoint, and then proceed through those steps of the process. Finally I test, reiterate, test again and repeat until the project is ready to be launched.

And it doesn’t end there! I also like to revisit for any beneficial updates, redesigns, new iterations, etc. so that a given project can continuously evolve and improve.